NEWS: Kiplingers and JofA Join Forces on Estate Planning
Special advertising supplement to run in both
pubs late 2006 — 1.2 million combined circulation.
The Kiplinger brand is well known in personal finance
as the source of best-of-breed commentary and opinion for both high
net worth individuals and their trusted financial advisors. As the
Journal of Accountancy continues to reach out for new ideas
to support member information needs, the AICPA Media team has developed
a partnership with Kiplinger Personal Finance to help members develop
a better understanding of the value of Estate Planning for their
clients, their companies and themselves.
“Since January, AICPA e-newsletter readers
have been reacting favorably to Kiplinger content featured in the
CPA Wealth Management Insider and CPA Tax Insider,”
said Insider™ Group Publisher, Hank
Berkowitz. “We’re confident that we can build on
this momentum as we roll out to the full AICPA membership later
Kiplinger Personal Finance and the Journal
The joint program will combine editorial from both
publications, in an exclusive or multi-sponsor driven format. Our
sponsor/sponsors will receive a full year of extended value through
the multiple marketing platforms offered by AICPA Media. "We
plan to publish in December 2006 or January 2007," said AICPA
National Sales Director, Tom Greve.
"This will tie in nicely with the annual Personal Financial
Planning Conference in early January."
report will publish in both Kiplinger Personal Finance
and the Journal of Accountancy for a total circulation
exceeding 1.2 million readers. Please contact your National Account
Manager directly for more information.