Research Center >> July 2008

TTA News: Reach More Than 25,000 Key Tax Practitioners
Zero in on top decision-makers with economical advertising rates in the newly redesigned and colorized version.
by AICPA Custom Media Solutions

The Tax Adviser is getting a fresh new look. Starting in September 2008, tax professionals will enjoy TTA in full color with a modern, streamlined design.

A trusted resource to loyal readers for over three decades, The Tax Adviser is the still obvious choice for marketers seeking to reach a unique audience of affluent, decision-making tax professionals.

With a 100 percent paid circulation of the largest tax audience, and economical advertising rates, no other tax magazine can match The Tax Adviser’s reach or cost efficacy.

In addition to a fresh look, new editorial direction, led by Editor-in-Chief Alistair M. Nevius, Esq., continues to engage TTA readers through feature articles ranging from personal financial planning to tax practice and procedures, while monthly columns such as “Tax Clinic” and “Tax Trends” offer up-to-date advice, ready-to-use strategies, hands-on insight, and in-depth reporting on recent cases and other major developments in taxation.

”We want to give the magazine a fresh look,” says Alistair. “Our readers spend a lot of time with each issue — and with this redesign the magazine will be even more accessible and appealing,” says Nevius.

For information about advertising in The Tax Adviser, call AICPA Media at 1-800-873-1677 to speak with an account manager today. E-mail aicpamedia@aicpa.org to receive a 2008 Media Kit or visit www.advertising.aicpa.org.