Research Center >> January 2008

Hank Berkowitz Publisher January 2008 Money's Tight, Marketing Dollars Will Flow to What's Working Despite widespread economic woes, two-thirds of you snagged bigger budgets in 2008. Marketers: What’s Your Take on 2008? TAKE THE SURVEY
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Wakeup Call to Ad Agencies: Don’t Take Any Client for Granted Marketer discontent set records in 2007. Computer/software category most often in review. CONFERENCE NEWS: Tech, Tax Strategies for High Net Individuals Back by Popular Demand Paychex, Raymond James, John Hancock, NFP others highlight early 2008 sponsor roster. E-NEWS: Insider E-Newsletters Well Above Rate Base Six percent average bonus distribution. ‘Read time’ data now available on sponsored editorials. WEBCAST NEWS: Quarterly SEC and CFO Webcast Series Back by Popular Demand Infocast and podcast sponsorships now available. >>> See Our CPA Market Research Corner Below	FREE Media Kit CPA Insider recent issues Corp. Finance recent issues Corp Taxation Insider recent issues Wealth Management recent issues Tax Insider recent issues Career Insider recent issues Testimonials Find rep in your area Need Surveys, Market Research?
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B2B Magazine Ad Pages and Revenue Remain Down Magazine digital initiatives expand. Online Display Advertising to Grow Three Times Faster Than Traditional Media Researchers expect Internet advertising to surpass radio in 2008. B2B Trade Show Spending Looking Up in 2008 Survey indicates half of top business decision-makers expect surge.	Journal of Accountancy The Tax Adviser AICPA Conferences AICPA Live Webcasts AICPA Custom Media AICPA Direct List Sales