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News: EDGAR Online, IRS to Sponsor AICPA Live Events
EDGAR Online joins IRS e-File as sponsor of multiple events covering
SEC and CFO topics this summer.
From AICPA Custom Publishing
Revenue Service and EDGAR Online, Inc., the Web-based provider of
SEC information have agreed to sponsor four AICPA Live Webcasts
between May and September. Title sponsors of AICPA Live Webcasts
receive approximately two million pre-event marketing impressions
to our members, according to Hank
Berkowitz, AICPA Director of Online Publishing and Business
Development. They also receive frequent mentions throughout the
two-hour CPE Webcast, a six-minute time slot during the event to
do a presentation, case study or video presentation, plus access
to the attendee list, sponsorship of the real-time viewer poll,
several hundred co-branded CD copies of the event (featuring the
AICPA and sponsor logo) and access to the post-Webcast follow-up
survey sent to all viewers immediately after the event.
are a time-efficient way for over-scheduled CPAs to get their necessary
CPE credits,” said frequent AICPA Webcast moderator, John
Hudson, CPA “and for sponsors, they provide a two-hour uninterrupted
dialog with senior decision-makers at major accounting firms and
to IRS E-File and EDGAR Online, other recent Webcast sponsors have
included FRx Software, Hyperion, Thomson Corporation, Shared Equity
Strategies and others who are increasingly investing a portion of
their marketing budgets in our live, moderated Webcasts.
AICPA also has
a robust business selling archive copies of each Webcast, notes
Berkowitz. “For sponsors, that means your brand recognition
lives on for three, six, sometimes 12 months after the original
Berkowitz, or your account executive for more information.
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